Social Media Marketing

How To Get Followers (and make money) on Twitter

I spent a year figuring this out, so you don’t have to.

Travis Hubbard
11 min readNov 27, 2023


If you’re trying to grow a business online, you need to be on X because it is Earth's top social media platform and is growing daily.

Photo by Aditya Chinchure on Unsplash

I opened the account to promote my writing but spent more time figuring out the platform and learning how to use it to market products and services.

I grew my follower count from under 1,000 to over 10,000 in just over a year. And in case you’re wondering: Yes, all organic (I didn’t buy followers).

All references to Twitter in this post have been updated to use X to align with the new branding.

If you’re not on X, I encourage you to open an account and get started today.


X is a giant online meeting place where people talk, share ideas, and stay up-to-date with what’s happening worldwide. It’s not just for scrolling and chatting; news often comes out first, companies talk to customers, and people with different interests come together.

Imagine a place where you can tell many people about what you’re doing or thinking — that’s X. It’s insanely popular, with millions of people using…



Travis Hubbard

Developer, writer, digital alchemist. 30 years in software. MEng Stevens.